Don’t Do It Yourself Virtual Assistant Services
By Nicole Barrett, DWC Blog Writer
Here at Dancewear Center, we host a lunch and learn on the last Wednesday of every month where we bring in local experts in our community to give a presentation about their expertise in that field. Fortunately we get the opportunity to have Santina Rigano-Lesch be one of our presenters this month! She will be presenting on her business Don’t Do It Yourself Virtual Assistant Services (DDIYVAS). Read on to learn more about her dancing journey and more information on her business!
Santina was born and raised in Adelaide, South Australia. She shares that she came to America when she was 21 to become an au pair. Santina has been dancing her whole life since she was 4 years old and shares that her mother was the one that put her into dance classes. Because of this, Santina fell in love with dance and that became her passion. While in Australia, she shares that she studied various different dance styles, managed a performing arts company and coached national hip hop champions. When she moved to the states, she says that even as an au pair she was trying to insert herself into the dance scene to see what it was like here.
She later moved here to Seattle where she met her wife. After meeting her wife, Santina started a dance studio in West Seattle that allowed her to teach over 400 kids aged 2 to 12 and build a community atmosphere through her dance studio. The pandemic hit which unfortunately forced her to close the studio doors. This then lead her to start her two businesses she has today. Don’t Do It Yourself Virtual Assistant Services Santina says was built from the pandemic. She knew that as a studio owner herself, she struggled with the social media and virtual assistance aspect of the business. Her main goal with the business is to support studio owners in the area that feel they are struggling in these areas and give them as much support as they need.
Don’t Do It Yourself Virtual Assistance Services (DDIYVAS) is an organization that is built for dance studios/schools, fitness brands, child-related businesses and various other types of businesses with virtual assistance needs. Some of the services include various administrative tasks like website management, inputting class data into enrollment software, and getting emails out to clients. They also help with social media management which can include crafting and creating content, strategizing content, and engagement and online presence. Lastly, DDIYVAS also helps with podcast management which can include information on creating a podcast, managing editing the podcast and making sure it gets onto various channels.
Santina will be presenting about culture and creating content with ease through that cultural lens at the lunch and learn. This will focus on the core values that want to be showcased through this content and how to achieve that. Be sure to come and watch Santina’s presentation on June 28th from 12:30-1:30 at our Renton location! We hope to see you there!
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